3.5 billion Google searches are performed daily.
Every institution has a story - a brand concept that will not only engage audiences, but that can deliver on measurable business goals when communicated through digital media. As a search specialist, my job is to share it, and to achieve maximum visibility right from the start.
I graduated from the University of St Andrews School of Management in 2014, and am currently working as an SEO Manager for Babbel, the world's top grossing language-learning app. I strive to bring 100% to the work that I do, and my goal working in search is to utilise my skills to increase awareness for causes I value. More than anything, these are education and life-long learning.
Outside of the office, I lead the digital marketing efforts of the University of St Andrews Alumni Club in Berlin, and practice to teach Hatha-Vinyasa Yoga as certified by the American Yoga Alliance. I love meeting inspiring individuals. Contact me at alexander.hihler5@gmail.com.
Skills: Content Marketing, Link Building, Search Engine Optimisation, Social Media Marketing, Usability, HTML, CSS, Keyword Optimisation, Outreach, Magento, Content Distribution, Landing Page Development, Competitor Link Analysis, Stakeholder Management, SEO Copywriting, Magnolia, Online Research, Web Analytics, Online Communities
Skills
Skills
Explore my technical skills and find out if it's a match.
Onpage SEO
SEO Audit
(1) Competitor Research
Performance Analysis
(1) Indexation and crawlability
Keyword Research
Research into and identification of your keyword set should result in three segments:
Rank Analysis
(1) Identify volatities in rankings
Offpage SEO
Off-Page Strategy
(1) Build and invest into scaleable content assets which can win links organically
Technical SEO
CMS Systems
(1) Support the introduction of the right CMS for SEO optimisation purposes
Content Marketing
Freelancer Recruitment
(1) Search and interview freelancers
Editorial Content Strategy
(1) Encourage sustainable growth through long-tail keyword research
SEO Style Guidelines
(1) Introduction to keyword planner
Experience
Meet the institutions which allowed me to learn.
01/2011 – 06/2012
Maastricht University
Student Assistant Marketing
11/2014 – 08/2016
Rocket Internet SE
Online Marketing Manager
09/2016 – 12/2017
Geschenkidee D&A GmbH
International SEO Manager
04/2018 – Current
Babbel I Lesson Nine GmbH
SEO Manager
05/2018 – Current
University of St Andrews
Co-Founder & Head of Marketing Alumni Club Berlin
Portfolio
From press placements to campaigns, browse my latest work.
Die beliebtesten Lernsprachen Europas
Das Babbel-Stipendium
Borsa Di Studio Babbel
Backpacking E-Guide
"Un'avventura on the road"Tags: Babbel, SEO Off-page, E-Guide
Grazia Magazin
"Brasilien entdecken und lieben lernen"Tags: Babbel, SEO Off-page, Digital PR
OK Magazin
"Spanien authentisch: 5 Top-Ziele der Einheimischen"Tags: Babbel, SEO Off-page, Digital PR
Lingue Dei Segni
"5 miti da sfatare sulle lingue dei segni"Tags: Babbel, SEO Off-page, Infographic
Blogger Community
"Geschenkidee Blogger Community"Tags: Geschenkidee, Influencers, Event
Top 50 Food, Travel and Lifestyle Bloggers
Tool stack
Learn more about the tools I use to conduct data analyses.
Voices
Listen to what friends and colleagues say about my work.
Предоставляют ли ваши водители услуги грузчиков?
Это возможно за дополнительную оплату по договорённости с самими водителями.
Возможна ли у вас доставка негабаритных грузов?
Да, мы занимаемся перевозкой негабаритных грузов.
Осуществляете ли вы доставку сборных грузов?
Да, мы осуществляем перевозки сборных грузов.
Можно ли с вашей помощью доставить опасный груз, или жидкости?
Да, мы доставляем все виды опасных грузов, а также жидкости.
Оплачивается ли время простоя автомобиля в пробке?
Возможна ли перевозка животных?